Marketing Executive at ADS Laser Cutting Ltd

About ADS Laser Cutting

ADS Laser Cutting is the premier metal laser cutting, folding, fabrication, finishing, and assembly company in the UK. The company is a family-run business with a passion for quality and a commitment to exceptional service. ADS Laser Cutting works on a wide range of projects, from intricate designs to volume components, with its work featured in areas such as Siemens’ rail systems, London Underground (TfL) trains, and Lancôme Fragrances displays.

The company’s success is built on a team of highly skilled and valued employees whose expertise and dedication ensure exceptional service and quality for customers. Since its founding, ADS Laser Cutting has experienced significant year-on-year growth, supported by continued investment in the latest technology, machinery, infrastructure, and, most importantly, its talented workforce. The company now employs over 100 people at its 87,000 square foot facility, ensuring the resources and capabilities to deliver outstanding results on every project.

Due to continued growth, ADS Laser Cutting is seeking a highly motivated Marketing Executive to join the team.

Role Profile

The Marketing Executive will work closely with the Sales & Marketing Director to execute marketing strategies effectively and optimise existing processes in alignment with company objectives.

This position encompasses a broad range of responsibilities, including managing the CRM database to enhance marketing efficiency, developing engaging digital content, increasing brand visibility, conducting market research, and providing analytics to inform strategic decision-making.

Key Responsibilities

• Play a leading role in executing the agreed marketing plan, ensuring all campaigns align with company objectives.

• Assist in the retention and development of existing and new customers through planned account support, working closely with the Sales Team to support customer retention and lead generation.

• Manage and optimise the HubSpot CRM, utilising segmentation and automation to maximise ROI.

• Manage the B2B event strategy and oversee the creation and facilitation of ADS events.

• Create content and promotional materials (including photo, video, and literature), such as email campaigns, advertising, PR, and design projects.

• Promote the company’s brand across online and offline channels.

• Develop and expand the company’s social media presence across multiple platforms.

• Maintain and optimise the company website, ensuring strong SEO performance and analytics tracking.

• Analyse marketing performance using Google Analytics, HubSpot, and reporting dashboards to deliver actionable insights.

• Prepare regular reports and presentations for the leadership team to monitor campaign success and identify opportunities for improvement.

Benefits

• £35,000 DOE

• Non-contractual quarterly bonus scheme

• Life assurance

• Above statutory holiday entitlement, with additional service-linked holiday

• 40-hour working week (day shifts)

• Onsite gym

• Pension scheme

• Investment in training and development

• Company-provided workwear and PPE

• Onsite parking

• Staff canteen

• Employee Assistance Program

Skills, Experience & Personal Attributes

• Industry-recognised qualification in marketing.

• Proven experience in marketing, ideally within a B2B environment.

• Strong understanding of CRM systems (preferably HubSpot) and marketing automation tools.

• Hands-on experience in digital marketing, including SEO, email marketing, and social media management.

• Creative with strong writing skills.

• Effective influencing and motivational abilities.

• Self-motivated and focused, with a flexible and adaptable attitude.

• Excellent attention to detail, high accuracy, and a strong commitment to quality.

• Ability to work independently, use initiative, and solve problems effectively.

• Strong communication, teamwork, and interpersonal skills.

• Positive attitude towards innovation and change.

This position is 100% site-based.